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PPG Adds Custom Midcoat to Vibrance Collection Brand

By: Catherine Diamon

PPG Industries’ automotive refinish business has introduced VWM500 Custom Midcoat, a solvent-borne, VOC-compliant VIBRANCE COLLECTION product formulated exclusively for application with waterborne basecoats. VWM500 allows painters to use Vibrance Collection special-effect pigments and dyes to seamlessly create multiple color layers—including custom candies, micas or pearl midcoat layers—over waterborne basecoats. VWM500 is particularly effective when the custom finish may be performed over an extended period of time; it also can be used to isolate graphics.

“VWM500 gives painters new freedom to create show-stopping, head-turning finishes,” said Steve Lehner, PPG product manager. “With VWM500, painters can take advantage of the array of Vibrance Collection offerings and allow their imaginations to really take off with bold colors and dazzling effects. And they can use it with waterborne products including ENVIROBASE® High Performance basecoat. We’re very excited to see what PPG customers do with this new midcoat.”

Lehner added that VWM500 is fast-drying, easy to apply and indispensable for having full-range, VOC-compliant capability when developing custom finishes. In due course, VWM500 will replace VWM5555 in VWB Vibrance Collection formulas. As matches are completed, VWM500-compatible formulas will be released.

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